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How to Get Top Makeup Brands at a Discount



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With Valentine’s Day just around the corner we all want to look our best, and top makeup brands help us do that. But brand cosmetics can be so expensive. That said, there are still ways to purchase quality makeup while still saving a bundle.

The key is finding deals and discounts on high-end makeup brands so you can save money while still enjoying the best makeup products out there.

But before you start deal shopping, it’s important to get to know the different brands and get familiar with all the offers and discounts that each has to offer. Luckily, this can be done by looking up different makeup websites and googling product reviews of the items you’re interested in buying. You may find that your favorite products have discount codes and special promotions.

So, what are the best makeup brands out there, and how can you snag them at a discount?

Best Cosmetic Brands

With so many different makeup brands out there, it can be a daunting task to figure out which ones come out on top and offer the best deals. That said, the following brands tend to offer the best products on the market:

NARS. This brand not only creates awesome makeup products, but it also sends a message of empowerment to women. The brand offers tips on how to highlight a woman’s best features while having fun playing around with different makeup products.

Urban Decay. Women who love edgy makeup looks will gravitate toward Urban Decay, which offers eclectic and vibrant makeup not found in your average makeup bag.

NYX Professional Makeup. With exceptional quality at affordable prices, NYX is quickly solidifying itself in the world of cosmetics. The brand offers a rich line of both timeless and trendy makeup products, so there’s something for everyone.

MAC. Perhaps one of the most well-known and popular makeup brands out there, MAC continues to stand the test of time. Since 1984, MAC has been leading the pack in terms of color, quality, and artistry.

E.L.F. Cosmetics. Competitive prices and high quality are what best describes E.L.F. Cosmetics. The brand is becoming increasingly well-known for providing awesome makeup products at a sweet price.

L’Oréal Paris. You can easily find L’Oréal products at your local drugstore. But just because they’re easily accessible doesn’t mean the brand is low-quality. On the contrary: L’Oréal has long been known to offer luxury cosmetics at affordable prices.

Too Faced. With somewhat of a cult-following, Too Faced fans love their palettes and foundations, but also appreciate that the brand is cruelty-free.

Maybelline. Maybelline provides superior makeup products at relatively low prices compared to competitors. The brand has been consistent with their highly sought-after products that are on the cutting edge of color and formula.

Best Ways to Save on Makeup

Now that you’re a little more familiar with some of the best makeup brands on the market, it’s time to figure out how to snag them at great prices. Here are some awesome ways to fill your makeup bag with high-quality cosmetics without depleting your wallet.

Save with both coupons and sales. While you can definitely save a lot of money on discounted items, you can deepen your savings by combining sales with coupons. When you have this opportunity, be sure to stock up on your favorite items so you have at least a few months’ worth.

Collect samples. Makeup companies often offer free samples to entice you to purchase full-sized products. You can literally stock up on free samples and have enough makeup in your arsenal of products for weeks without spending a dime.

Sign up for student discounts. Use your student status to your advantage. Many makeup suppliers like Sephora offer cash-back incentives for students. Check out to see if you qualify.

Choose palettes instead of singles. If you were to purchase five separate eyeshadow colors, you’ll likely be spending more than you would if you had bought a 5-color palette. That said, it only makes sense to do so if you plan to use all colors on a regular basis, so stick to products that you use the most.

Pencil in sales on your calendars. Beauty suppliers typically offer sales at different times of the year. Be sure to visit different sites that you purchase your cosmetics from, such as Macy’s and Sephora, and mark your calendars for big blowout sales to help you save. Check out these tips for increasing your savings on President’s Day.

Tips on Saving at Macy’s

Macy’s is the mother of all department stores, and makeup is one of their biggest selling points. Luckily, there are plenty of ways to experience savings when buying makeup at Macy’s.

Price match online versus in-store. Macy’s sells products both in-store and on their website, and sometimes the price for a specific product may be different online than it is in-store. If you find a cheaper price on their website, Macy’s promises to price-match it in person. Plus, they’ll honor any eligible Macy’s coupon on top of the sale when the coupon code is shown at any register.

Price match competitors. If you can show proof that the same product is being sold for a lower price at another store (excluding Costco and Amazon), Macy’s will match that price.

Compare online and in-store prices with the Macy’s app. All you need to do to save is scan any product with the Macy’s app, and the current sale on price will populate. If you find a lower price online, show the results to the cashier, and the product will be price-matched.

One-day sales actually last at least two. You may see “one-day sale” advertisements at Macy’s, but don’t get sucked into the urgency. Macy’s one-day sales usually take place on the third Saturday of the month but offer a preview day the Friday before. In fact, these Fridays are the best days to shop.

Look for semi-annual sales. January and July are typically the two months of the year when Macy’s holds their semi-annual sales. You can get as much as 75% off clearance prices with a promo code.   

Take advantage of Friends and Family Sales. In April and December, Macy’s offers their Friends and Family Sale where you can snag 30% off all prices with a promo code.

Get free shipping. Shipping fees can jack up the price of your online order, but at Macy’s, you can take advantage of free shipping on all beauty orders.

Look for “pick up in store” promotions. often offers a “pick up in store” promotion. Look for this button when shopping online to see if they’re offering a promotion in your area. If the product you’re looking at is in stock at your local Macy’s, you can save 15% to 20% by shopping online and picking up in-store.

Save on Your Favorite Cosmetics Brands and Products!

There’s no comparison between low-end cosmetics and brand name products in terms of quality and selection. But you don’t have to break the bank in the name of quality. With these savvy tips, you can get your hands on the best makeup products and experience savings while you’re at it. 


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